We help orthodontic practices add 6–10 clear aligner case starts per month by influencing what happens before and after the consultation — not just during it.
Patients show up. The coordinator presents. Too many walk out without starting. This is not a clinical problem — it is a patient journey problem.
I need to talk to my spouse first. I'll get back to you.
— Patient who never called backI want to think about it. I looked at a few other places.
— Patient comparing providersThanks so much. I'll reach out when I'm ready.
— Patient who went quietBy the time a patient walks in, the decision is already half made. They have compared providers, read reviews, and formed an impression — before you said a word. When they leave without starting, it is because the momentum broke and another practice filled the void.
The consultation is expected to:
That's too much responsibility for a single appointment.
They searched your name. Read reviews. Compared your fees. Formed a first impression — without speaking to anyone. If that impression isn't managed, you're already behind.
They talk to their spouse. Reconsider the price. Check a competitor's site. Most practices send one email. That is not a system.
Not in your clinical skills. Not in your fees. In the unmanaged space between first interest and final commitment. That gap is where cases are won and lost.
A 4-step process that works before and after the consultation to increase treatment acceptance and build consistent case volume.
Reach patients already researching treatment. Right patient, right moment, right message.
Build trust and authority before they book. The video pre-sells the case before they walk in.
Email + SMS between booking and appointment. Reduces no-shows. Patient arrives leaning toward yes.
Addresses hesitation. Maintains momentum. Recovers the cases most practices lose after the consult.
Treatment acceptance is a psychological decision — not a clinical one. Built around how patients actually decide.
Patients prefer providers they already recognize.
Repeated exposure reduces uncertainty before the visit.
Informed patients make decisions faster and with less hesitation.
Every hour without follow-up is an hour a competitor can fill.

Exclusively focused on orthodontic practices — not general dentists, not other specialties.
Every system is measured in case starts — not clicks, leads, or impressions.
A patient journey consultancy — not an ad agency. Work begins before the first click.
A 30-minute conversation. We will look at your patient journey and identify exactly where your case volume is leaking.